I have been saying that getting your own domain name is a must for a long time, but many people still ask that question, so let’s talk about it once again. More specifically, let’s list the three main reasons why having and hosting your own domain is important.
- You have greater control over your material.
When you have content, including cloud content it may or may not be ‘yours’. Have you stopped to read the TOS (Terms of Service) agreements of your provider? Sometimes they sneak that little bit in there, that they have the rights, retain the rights, or just at any time can take your rights to your content from you.
- Having your own domain gives you credibility.
Since Blogger is a free platform, you’ll find all sorts of blogs there. Sure, there are some good ones, but the majority is low quality, and you’ll have a lot of spam blogs that are created just to manipulate search engines, too.
As a result most people get suspicious as soon as they see the .blogspot on your domain name. That is why having your own domain will give an immediate dose of credibility to your site.
- Hosting your own domain gives you more flexibility.
When you host your own domain name you’ll have complete control regarding the software and the setup that will be used there. You’ll be able to use simple HTML pages, to load a CMS like WordPress, to add special scripts and so on.
As your blog grows you’ll find that this flexibility is vital, as it allows you to expand the scope of your site and generate more traffic and money.
Would you add any other reason as to why getting your own domain is vital?